Discover the Best Solutions to Two of the Most Common Challenges Challenge #1: Fear of Social Media This is the age of the internet and social media but there are companies that refuse to embrace technology with open arms. You may be afraid that public exposure will lead to public criticism and harassment, even when you...
An engaged following means you have an audience who knows and trusts you. That is the core of what helps successful content marketers boost their sales. Engaging your target audience through social media is a perfect way to build a solid following for your brand. Here are some time-tested social media engagement tactics to help...
Since its emergence in the 70s, direct selling continues to be one of the most lucrative businesses around. The industry has changed a lot recently, as direct selling no longer means salespeople knocking on your door to sell basically anything under the sun.  Today, direct selling can be done easily in the comfort of your...
Many marketers focus just on the numbers while growing their company’s online followers and fans. While there’s nothing wrong with prioritizing this aspect of marketing, it shouldn’t be the total focus of their work. Online marketers often fail to use and maximize the one metric that can generate mobs of loyal supporters. That metric...
Engagement is an important part of modern marketing. Each time you have contact with an online customer, you have an opportunity to engage your target audience. Broadcasting your online activity widely through public domains will help you create significant organic exposure for your direct selling business. Wise online marketers understand that you cannot create engagement...